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Steel E-Motive lined up on the curbWorld’s First Steel Body-in-White concept for autonomous MaaS vehicle applications delivers key sustainability, performance targets

Traverse City, Mich., August 1, 2023 – Results of a global steel industry initiative aimed at developing the world’s first fully autonomous, electric vehicle body structure concept for ride sharing were unveiled today, highlighting key sustainability and performance achievements. The project, called Steel E-Motive, is the culmination of a three-year research program led by WorldAutoSteel and in partnership with global engineering firm Ricardo. Its objective was to create a fully autonomous ride sharing vehicle concept showcasing the strength and durability of steel with a critical focus on sustainability for reaching net zero emissions targets. The results are safe, comfortable, and affordable body structures that support automakers in the continued development of Mobility as a Service (MaaS) ride sharing models.

Read more and download the full engineering report here >>


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