[VIDEO] This is your Life Cycle! by EcoInnovators

“This is Your Life Cycle” is a humorous, tongue-in-cheek nod to popular reality TV makeover shows. Hosted by the whale Bill Krill, the five-minute animation puts an entertaining spin on the scientific process of Life Cycle Assessment (LCA). With the contestants — including a light bulb encrusted dress, a neurotic vacuum cleaner and un-functional chair — all competing for a sorely needed eco-design makeover. This is the second animation in the Secret Life of Things educational animation series by Eco Innovators free e-learning resources at www.thesecretlifeofthings.com