See CarList Interview with Toyota Exec Bill Reinert on Toyota's LCA Assessment Programme

Lou Ann Hammond, CEO of www.carlist.com interviewed Bill Reinert. National Manager, Advanced Technology Group, Toyota Motor Sales USA at the 2007 Detroit auto show and talked about Toyota’s life cycle assessment programme and their well-to-wheel evaluations of fuel cell vehicles and hybrids. The video is posted in Lou Ann's blog. In it, Reinert talks about Toyota's position on LCA and gives good information on the considerations in evaluating vehicle performance and a balanced opinion on material choice.

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